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#31 Marketing Ethical AI in Music: From Hype to Trust with Varda Caspi

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Our guest is Varda Caspi — VP Marketing at Aiode. Aiode is an Abbey Road -backed company building ethical AI tools for music creation

👉Learn about Aiode here:
https://aiode.com/

In this episode, we talk about:

✅ What ethical AI actually means in music tech
Varda breaks down what “ethical AI” should mean in practice: transparent training methods, clear consent from musicians, and business models where artists are not just data sources but participants in the value chain. We also discuss how royalties can work when models are trained on real performances and generate stems based on that material — and why compensation frameworks will be critical if AI music tools want long-term trust from creators.

✅ Marketing AI when the product is the controversy
Aiode sits at the intersection of creative tools and generative AI — a space that artists, labels, and publishers are still actively debating. Varda explains how to build credible positioning and trust in a market that hasn’t settled on the rules yet.

✅ The Product × Marketing handshake
When founders build first and hand off to marketing at launch, they’re already late. Varda shares how she structures early-stage collaboration between product and marketing at Aiode and what drives growth in an AI company.

If you are a founder, product marketer, growth lead or PM building music tech or AI audio products, this episode will offer plenty of inspiration.

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